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London Airbnb Strategy: Greenwich Main Home Cash-Out Remortgage & Short-Term Let Project

Greenwich, London · Airbnb / short-term let

In another London project, our client, who had built up significant equity over about 5 to 6 years through a previous residential property investment, procee...

Initial investment

  • Purchase price: Approx. £525,000
  • Deposit (25%): Approx. £131,000
  • Stamp duty + additional rate surcharge: Approx. £42,500
  • Legal & professional costs: Approx. £3,500
  • Furnishing, setup & Airbnb preparation: Approx. £18,000
  • Total capital utilised: Approx. £195,000

In another London project, our client, who had built up significant equity over about 5 to 6 years through a previous residential property investment, proceeded with cash-out remortgage to fund the purchase of a short-term let property in Greenwich.

The project involved a modern 2 bed / 2 bath terraced house in an excellent location close to Canary Wharf transport links, riverside developments, and tourist demand hotspots.

First full year of operation

  • Approximately 63% annual occupancy
  • Average nightly rate of approx. £295/night
  • Annual turnover of approx. £68,000

Annual running costs (first year)

  • Mortgage payments: Approx. £18,000/year (£1,500/month)
  • Airbnb / OTA platform fees: Approx. £4,500/year
  • Cleaning & linen management: Approx. £6,500/year
  • Utilities & council tax: Approx. £4,200/year
  • Insurance & maintenance: Approx. £2,300/year
  • Servicing, consumables & operational costs: Approx. £2,000/year
  • Total annual running costs: Approx. £37,500 to £39,000
  • Net annual profit: Approx. £34,000 to £36,000

Results

  • Return on total capital utilised: Approx. 18%+ annually (first year)
  • Outlook: As positive reviews increase and operational efficiency improves, annual return could noticeably exceed 20% in coming years
  • Capital recovery outlook: If performance continues at similar levels, virtually full recovery of initial capital within roughly the first 5 years
  • Street growth (recent years): Long-term trend of approximately 5.3% annually

Past performance is not a guide to future results. Figures reflect a specific client situation, market conditions at the time, and agreed fees. Your outcome will depend on your strategy, financing, and the property you buy.

Read the full case study

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